Despite how widespread connected vehicle technology has already become, there’s a lack of clear understanding about it by consumers —...

The first generation of connected cars actually arrived decades ago. The primary purpose then was to get emergency help if...

Moving past challenges to unlock opportunity Our new study looked at the trendsetters that made car buying better for consumers through...

You can’t improve car buying if you don’t know what’s holding it back. CDK recently partnered with NADA Academy to determine the greatest pain points in the process both for consumers and dealers.

A Business Development Center, or a BDC, is a separate department of the dealership that focuses on bringing in Sales and Service business.

Automotive Sales Managers are responsible for building, cultivating and managing their Sales team.

BDC Managers understand the importance of their role and cultivate habits that push their agents to succeed.

How many people still work the typical 9 to 5? If you’re like many Americans, odds are you’re working more...

Compared to other retail industries, auto dealerships have been slow to adopt data-driven marketing. Small- to mid-size dealerships often lack...

Today’s communication opportunities coupled with expectations of at-your-fingertips convenience mean consumers are demanding more from every company. In this world,...

It’s no secret that customers hate email spam. For example, my dad recently bought a gently used Hyundai Sonata. One week after he bought it, he received an email about trading it in. I probably don’t have to tell you that he opted out of further email communications.

Our researchers asked Service customers why they leave and how dealers can regain their business. The responses we received and analyzed were eye-opening.