CDK Dealership Xperience
CDK Modern Retail Suite
Consumers expect all transactions to be more convenient. Surpass their expectations with this advanced suite for the CDK Dealership Xperience platform.
Raise Engagement and Revenue
Buy and Sell More Simply
Simplified workflows provide everything needed to manage deals, making it easier for consumers to buy and dealers to sell.
Empower Purchasers
Our flexible consumer experience meets consumers where they are and allows them the freedom to transact however and wherever they wish.
Keep Data Flowing
Streamlined data with an integrated back-end system for fast, accurate and seamless data flows.
CDK Modern Retail Suite Features
Connect the consumer-to-dealer buying journey into a single, unified transaction for a more satisfying experience across the board.
Give Customers Control
Our digital retail omnichannel feature ensures a continuous consumer journey that lets them drive the experience — from online to showroom.
Follow Every Lead
Take advantage of our lead response feature, which prevents your Sales team from missing opportunities by delivering actionable, quality messaging that reaches customers around the clock.
Grow Relationships
Our fully integrated, award-winning, easy-to-use Automotive CRM tools will keep your consumers fully engaged, and your retention and conversion efforts more productive.
Speed Up Trades
Make the trade-in appraisal process so simple it can be done remotely. Consumers share a photo, VIN and answer a few questions, and you can make a firm trade-in offer in minutes.
Higher Profits and Satisfaction
+$575
more earned per vehicle through omnichannel retailing1
1 Hour
shaved off customer time in the dealership by starting deals digitally2
$792K
saved in noncompliance fines annually3
1. CDK Global data; 2. CDK Roadster + NADA Dealer Impact Study, May 2021; 3. Total Dealer Compliance study
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Contact Us and Let's Examine Your Dealership's Specific Needs
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