CDK Dealership Xperience

CDK Modern Retail Suite

Consumers expect all transactions to be more convenient. Surpass their expectations with this advanced suite for the CDK Dealership Xperience platform.

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Raise Engagement and Revenue

Buy and Sell More Simply

Simplified workflows provide everything needed to manage deals, making it easier for consumers to buy and dealers to sell.

Empower Purchasers

Our flexible consumer experience meets consumers where they are and allows them the freedom to transact however and wherever they wish.

Keep Data Flowing

Streamlined data with an integrated back-end system for fast, accurate and seamless data flows.

CDK Modern Retail Suite Features

Connect the consumer-to-dealer buying journey into a single, unified transaction for a more satisfying experience across the board.

Give Customers Control

Our digital retail omnichannel feature ensures a continuous consumer journey that lets them drive the experience — from online to showroom.

Follow Every Lead

Take advantage of our lead response feature, which prevents your Sales team from missing opportunities by delivering actionable, quality messaging that reaches customers around the clock.

Grow Relationships

Our fully integrated, award-winning, easy-to-use Automotive CRM tools will keep your consumers fully engaged, and your retention and conversion efforts more productive.

Speed Up Trades

Make the trade-in appraisal process so simple it can be done remotely. Consumers share a photo, VIN and answer a few questions, and you can make a firm trade-in offer in minutes.

Stay Safe and Compliant

Credit and Compliance Integration provides direct access to critical reports and processes — saving you time, reducing risk of duplicate data errors and helping your business run penalty-free.

Upsell Successfully

Menus equip you to discuss financials and offer product suggestions earlier in the workflow, which instills greater consumer trust and results in higher add-on sales.

Minimize Paperwork

Sales Docs help you provide a more seamless buying experience by empowering customers to sign non-financial forms digitally, from anywhere.

Streamline Lending

E-Contracting lets you electronically sign lender contracts and submit them directly to available lenders from the digital deal jacket.

Higher Profits and Satisfaction

+$575

more earned per vehicle through omnichannel retailing1

1 Hour

shaved off customer time in the dealership by starting deals digitally2

$792K

saved in noncompliance fines annually3

1. CDK Global data; 2. CDK Roadster + NADA Dealer Impact Study, May 2021; 3. Total Dealer Compliance study

Modernize How You Buy and Sell

Contact Us and Let's Examine Your Dealership's Specific Needs

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Recent Insights

Dealers Speed Up Sales According to Latest CDK Friction Points Study

Dealers Speed Up Sales According to Latest CDK Friction Points Study

Customer expectations are at an all-time high in the post-pandemic automotive retail industry. Shoppers want more screen time and less...
1 Min ReadJan 20CDK Global
A Glossary of F and I Products at Dealerships.

A Glossary of F&I Products at Dealerships

The Finance and Insurance department — better known as the F&I office — is where customers finalize financing, sign auto...
3 Min ReadJan 16CDK Global
Convert Phone Ups to Sell More Cars and Drive Loyalty.

Convert Phone Ups to Sell More Cars and Drive Loyalty

In the fast-paced world of car sales, each interaction with a potential customer is a chance to build trust, make...
4 Min ReadJan 15Natalia Mischenko
Some Purchase Steps Slip as Car Inventory Booms

Some Purchase Steps Slip as Car Inventory Booms

Car shoppers hit dealerships in droves this December and nearly nine out of 10 (88%) said the purchase experience was...
2 Min ReadJan 6David Thomas
Communicating Long Car Parts Delays With Service Customers.

Communicating Long Car Parts Delays With Service Customers

Your Service department is likely accustomed to auto parts delays that stretch far longer than in days past. While many...
4 Min ReadJan 3CDK Global
How Car Dealers Can Communicate Their Community Involvement

How Car Dealers Can Communicate Their Community Involvement

Your car showroom is a beacon for your community and not just because of its well-lit displays. In smaller cities...
4 Min ReadDec 23CDK Global
Car Shoppers Battle EV Myths

Car Shoppers Battle EV Myths

Once you go electric, you stay electric. At least that’s what electric vehicle drivers indicated in a CDK study earlier...
2 Min ReadDec 19CDK Global
C D K Global Research Year in Review.

CDK Global Research Year in Review

Each year CDK produces an array of class-leading research to help dealers better understand their customers, their employees and the...
4 Min ReadDec 16CDK Global
The R O I of modern Retail.

The ROI of Modern Retail

It’s old news that consumers today browse and research potential vehicle purchases online before coming into a car dealership. Ninety-five...
2 Min ReadDec 9Jen Miller
Community College Recruitment Strategies for Your Dealership.

Community College Recruitment Strategies for Your Dealership

Recruiting people to staff entry-level positions at your dealership can be a challenge. Rather than posting a “help wanted” ad...
3 Min ReadDec 6CDK Global