CDK Dealership Xperience

CDK Modern Retail Suite

Consumers expect all transactions to be more convenient. Surpass their expectations with this advanced suite for the CDK Dealership Xperience platform.

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Raise Engagement and Revenue

Buy and Sell More Simply

Simplified workflows provide everything needed to manage deals, making it easier for consumers to buy and dealers to sell.

Empower Purchasers

Our flexible consumer experience meets consumers where they are and allows them the freedom to transact however and wherever they wish.

Keep Data Flowing

Streamlined data with an integrated back-end system for fast, accurate and seamless data flows.

CDK Modern Retail Suite Features

Connect the consumer-to-dealer buying journey into a single, unified transaction for a more satisfying experience across the board.

Give Customers Control

Our digital retail omnichannel feature ensures a continuous consumer journey that lets them drive the experience — from online to showroom.

Follow Every Lead

Take advantage of our lead response feature, which prevents your Sales team from missing opportunities by delivering actionable, quality messaging that reaches customers around the clock.

Grow Relationships

Our fully integrated, award-winning, easy-to-use Automotive CRM tools will keep your consumers fully engaged, and your retention and conversion efforts more productive.

Speed Up Trades

Make the trade-in appraisal process so simple it can be done remotely. Consumers share a photo, VIN and answer a few questions, and you can make a firm trade-in offer in minutes.

Stay Safe and Compliant

Credit and Compliance Integration provides direct access to critical reports and processes — saving you time, reducing risk of duplicate data errors and helping your business run penalty-free.

Upsell Successfully

Menus equip you to discuss financials and offer product suggestions earlier in the workflow, which instills greater consumer trust and results in higher add-on sales.

Minimize Paperwork

Sales Docs help you provide a more seamless buying experience by empowering customers to sign non-financial forms digitally, from anywhere.

Streamline Lending

E-Contracting lets you electronically sign lender contracts and submit them directly to available lenders from the digital deal jacket.

Higher Profits and Satisfaction

+$575

more earned per vehicle through omnichannel retailing1

1 Hour

shaved off customer time in the dealership by starting deals digitally2

$792K

saved in noncompliance fines annually3

1. CDK Global data; 2. CDK Roadster + NADA Dealer Impact Study, May 2021; 3. Total Dealer Compliance study

Modernize How You Buy and Sell

Contact Us and Let's Examine Your Dealership's Specific Needs

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Recent Insights

Online versus In Person. A Hybrid Car Sales Approach.

Online vs. In-Person: A Hybrid Car Sales Approach

Today, many auto dealerships across the U.S. are debating whether some or all of the new vehicle sales process should...
4 Min ReadFeb 13CDK Global
The Importance of Greeting Customers at the Dealership.

The Importance of Greeting Customers at the Dealership

It’s essential to make a good first impression with a car shopper, as those initial minutes set the tone for...
3 Min ReadFeb 11CDK Global
C D K Brings N A D A to You.

CDK Brings NADA to You

A winter storm may have shut down flights around the country during the last week in January but it didn’t...
4 Min ReadFeb 5CDK Global
Are Credit Card Surcharges Right for Car Dealerships?

Are Credit Card Surcharges Right for Car Dealerships?

Inflation is hurting everyone. According to a recent Gallup poll, more than 40% of Americans named inflation as the top...
3 Min ReadFeb 5CDK Global
Why Your Dealership Needs to Prioritize Tire Sales.

Why Your Dealership Needs to Prioritize Tire Sales

Tire sales represent an opportunity to drive additional Service revenue and highlight the convenience and quality of work performed at...
3 Min ReadFeb 4CDK Global
Moods Bright During January Car Sales

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The automotive landscape may look different as the calendar flips to February, but last month saw car steady car sales...
3 Min ReadFeb 3David Thomas
Five Questions to Ask When Selecting Your D M S Provider.

Five Questions to Ask When Selecting Your DMS Provider

Selecting the right dealership management system (DMS) can be a daunting task, given the number of options and the complexity...
3 Min ReadJan 30David Thomas
The 10 Commandments of Used Vehicle Inventory Management

The 10 Commandments of Used Vehicle Inventory Management

If you have it, they’ll come — the right car that is. Car dealerships run on inventory and without it,...
1 Min ReadJan 23CDK Global
Dealers Speed Up Sales According to Latest CDK Friction Points Study

Dealers Speed Up Sales According to Latest CDK Friction Points Study

Customer expectations are at an all-time high in the post-pandemic automotive retail industry. Shoppers want more screen time and less...
1 Min ReadJan 20CDK Global
A Glossary of F and I Products at Dealerships.

A Glossary of F&I Products at Dealerships

The Finance and Insurance department — better known as the F&I office — is where customers finalize financing, sign auto...
3 Min ReadJan 16CDK Global