1 Min Read • December 14, 2023
F&I at the Dealership
![F&I at the Dealership](/_next/image?url=https%3A%2F%2Fcms.cdkglobal.com%2Fsites%2Fdefault%2Ffiles%2F2023-12%2FF%2526Iwhitepaperblog.jpg&w=3840&q=75)
There is little debate of the value the F&I function provides a car dealership. However, as the industry consider who is best to discuss and sell F&I products to buyers CDK Global wanted to get a better understanding of how consumers feel about the process today.
CDK Global surveyed over 1,200 car buyers for the F&I at the Dealership white paper to find out just what they think of one of the most important profit centers a dealership has.
In it, we uncover which employee shoppers trust the most at the dealership, the products shoppers buy the most and why, along with the role digital plays in F&I. All of the research is viewed through a dealer lens, creating key takeaways that can be applied to any F&I operation.
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