Omnichannel Storefront
Provide customers with a modern digital retailing experience and prepare for omnichannel commerce that lets you evolve your business at your own pace.
Omnichannel Storefront
Omnichannel Storefront gives you built-in remote selling and showroom tools* for efficient, end-to-end digital transactions—whether customers are at home or at the dealership.
Omnichannel Storefront Online
Deliver an engaging, streamlined online car-buying experience with Omnichannel Storefront Online*.
**Remote-Selling and showroom tools only available with Omnichannel Storefront
Digital Retailing Drives Profitability
73%
of dealers make the same or more F&I profit with digital retailing.*
82%
when they use it with every customer.*
Source: *Dealer Impact Study May 2020
Get Started With Digital Retailing
Contact Us and Let’s Explore Your Dealership’s Specific Needs
Recent Insights
Dealers Speed Up Sales According to Latest CDK Friction Points Study
Customer expectations are at an all-time high in the post-pandemic automotive retail industry. Shoppers want more screen time and less...
1 Min Read•Jan 20•CDK Global
A Glossary of F&I Products at Dealerships
The Finance and Insurance department — better known as the F&I office — is where customers finalize financing, sign auto...
3 Min Read•Jan 16•CDK Global
Convert Phone Ups to Sell More Cars and Drive Loyalty
In the fast-paced world of car sales, each interaction with a potential customer is a chance to build trust, make...
4 Min Read•Jan 15•Natalia Mischenko
Some Purchase Steps Slip as Car Inventory Booms
Car shoppers hit dealerships in droves this December and nearly nine out of 10 (88%) said the purchase experience was...
2 Min Read•Jan 6•David Thomas
Communicating Long Car Parts Delays With Service Customers
Your Service department is likely accustomed to auto parts delays that stretch far longer than in days past. While many...
4 Min Read•Jan 3•CDK Global
How Car Dealers Can Communicate Their Community Involvement
Your car showroom is a beacon for your community and not just because of its well-lit displays. In smaller cities...
4 Min Read•Dec 23•CDK Global
Car Shoppers Battle EV Myths
Once you go electric, you stay electric. At least that’s what electric vehicle drivers indicated in a CDK study earlier...
2 Min Read•Dec 19•CDK Global
CDK Global Research Year in Review
Each year CDK produces an array of class-leading research to help dealers better understand their customers, their employees and the...
4 Min Read•Dec 16•CDK Global
The ROI of Modern Retail
It’s old news that consumers today browse and research potential vehicle purchases online before coming into a car dealership. Ninety-five...
2 Min Read•Dec 9•Jen Miller
Community College Recruitment Strategies for Your Dealership
Recruiting people to staff entry-level positions at your dealership can be a challenge. Rather than posting a “help wanted” ad...
3 Min Read•Dec 6•CDK Global