All Insights
How Dealers Can Win With Trade-In Value
Nearly two-thirds (65%) of car shoppers surveyed in recent study* by CDK said that they ultimately decided to purchase from...
3 Min Read•Sep 24•CDK Global
The Hybrid Approach Is Popular … for Car Purchases
There’s a lot of discussion about hybrid vehicles having a moment. But when it comes to buying a car, more...
3 Min Read•Sep 19•CDK Global
Closing the Dealership Gender Gap
While women have an outsized influence on car purchase decisions, they’re a clear minority of car dealership employees. According to...
4 Min Read•Sep 10•CDK Global
Ease of Purchase Score Hits Record High in August
CDK has tracked how easy car buyers say it is to purchase a car for over two years. Last month...
2 Min Read•Sep 4•David Thomas
Who’s Who in a Car Dealership Front Office
Dealership personnel and their responsibilities can sometimes be confusing or even mysterious. Anyone tied to the sale of a car...
3 Min Read•Sep 2•CDK Global
The Test Drive’s Enduring Value for Dealers
If you had any doubt about the power of the test drive, a recent study* by CDK should put it...
4 Min Read•Aug 28•CDK Global
Gen Z Workers at Dealerships Want a 401K and Feedback
In the 2024 CDK Dealership Workplace Study, respondents told us how satisfied they were with their jobs and benefits. And...
3 Min Read•Aug 26•David Thomas
Car Buyers Will Hit the Top of Their Budget
There’s no question that a car’s price, and very often its monthly payment, often determines the car people buy. But...
3 Min Read•Aug 22•CDK Global
Car Sales: Shoppers Still Want a Needs Assessment
In a recent study focused on the car buyer journey*, CDK uncovered that dealership Sales staff are extremely good at...
2 Min Read•Aug 20•CDK Global
3 Misconceptions About Dealership Service Departments
Misconceptions about franchise car dealership Service departments persist despite industry efforts to change the conversation. You know how it goes:...
5 Min Read•Aug 14•Don Zogg
Enthusiasm for Selling EVs Closely Tied to Geography
A surprisingly large number of U.S. auto dealers say their Sales staff aren't enthusiastic about selling EVs, according to the...
5 Min Read•Jul 29•CDK Global
CDK Automotive Industry Trends Report
From supply chain issues and volatile interest rates to staffing woes and inflation, 2023 was a year rife with perpetual...
2 Min Read•Jul 22•CDK Global
